yana.nz


CREATIVE marketer, Ideator


  • yana
  • MANIFESTO
  • SUPERPOWERS
  • CREDS
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  • CV
  • Papaya Stories

I'm yana



CREATIVE MARKETER
IDEAS GENERATOR
COMMUNITY ENGAGEMENT



BASED IN NEW ZEALAND, AND AVAILABLE GLOBALLY



1,000,000 IDEAS GENERATED
100,000 SMILES DELIVERED
10,000 INTERACTIONS CREATED
1,000 BOOKS CONSUMED
100+ HAPPY CLIENTS GLOBALLY
50+ PROJECTS REALISED
10+ YEARS EXPERIENCE
1 IN A MILLION!



manifesto



TO TURN CHALLENGES INTO POSSIBILITIES; ORDINARY BRIEFS INTO EXTRAORDINARY RESULTS AND DEAD ENDS INTO DREAM LANDS.

TO SET OFF A LOVE AFFAIR BETWEEN YOUR BRAND AND CUSTOMERS, TURNING THEM INTO AN ADORING ARMY OF ADVOCATES.

TO LISTEN, UNDERSTAND AND CARE. TO SWEAT THE SMALL STUFF AND THE BIGGER PICTURE. TO DELIVER ON TIME, EVERY TIME.

TO CONQUER THE WORLD, WITH A SMILE.



content
digital
social
experiential



Content MARKETING



“PEOPLE DO NOT BUY GOODS AND SERVICES. THEY BUY RELATIONS, STORIES, AND MAGIC.” – SETH GODIn
"everything is interconnected. a little piece of everywhere i go becomes a big part of everything i do." - yana

be aware of the power of words and what impact your content has on your customers.
that's when you need my expertise in research and strategy development, User-friendly and seo-friendly content planning, production management, analytics and Results Monitoring.



digital



research shows people form judgements merely within three seconds of meeting someone new.
In the digital realm, you have 30 seconds to impress your customers and pique their interest.
your time starts now! what would you do?

TWO WORDS: CUSTOMER JOURNEY! I BELIEVE 'USER-FRIENDLINESS' COMES IN MANY FORMS AND SHAPES: WEBSITE/APP DEVELOPMENT, BIG-DATA OR PERSONALISED EDMS, INTERACTIVE CALL-TO-ACTION ONLINE SOLUTIONS, ETC, ETC.



social media



traditional advertising? (boo!)

I'd say cat memes, hashtags, snapchat fairy filters, pinterest boards, buzzfeed posts, and witty tweets.
that's what will boost your revenue. I guarantee it!

i can help you achieving more engagement online by optimising your current content and creating a social media strategy that will 'humanise' your brand. day by day, post by post, and Like by Like. that's how we will Maintain a faithful online community across multiple platforms.



experiential



do you want to build a real connection? go out and meet your customers in real life!
in an age of frictionless digital experiences, real-world interactions truly make a difference.

i'm all for experiential! your customers will remember how you turned their day into an adventure.
be it an exclusive event, a treasure hunt, MEETING A CELEBRITY, A FLASH MOB, A SILENT DISCO CITYWALK, an art installation, or a personalised surprise! then, watch your costumers
talk about you on social media for days on end!



"YANA WASTED NO TIME GRASPING THE CHALLENGE OF OUR SOCIAL-MARKETING NEEDS. WITH A KEEN UNDERSTANDING OF OUR BRAND VALUES, THE RESULT WAS AN EFFICIENT PROPOSAL THAT INCLUDED COST-EFFECTIVE CUSTOMER ENGAGEMENT SOLUTIONS. HER STRATEGIC THINKING, ATTENTION TO DETAIL, SELF-DISCIPLINE AND STRONG MOTIVATION, ALL ADD UP TO A PROFESSIONAL EXPERIENCE. SHE IS A PERFECT FIT FOR A BUSINESS THAT IS ON THE LOOKOUT FOR NEW REFRESHING IDEAS."



- Gabriella Larkin-Bruce
Managing Director,
The Robert Bruce Agency Ltd



"YANA WAS MY ACCOUNT MANAGER AT OUR DIGITAL AGENCY WHILE I WAS HER CLIENT. WHAT AN AMAZING, CLEVER, INSPIRING, HARD-WORKING INDIVIDUAL! HER VISION, HER SUPPORT AND HER DRIVE ARE SECOND TO NONE. YANA ENSURED TASKS WERE DONE ON-TIME AND WITH A GREAT POSITIVE ATTITUDE. NEVER AFRAID TO MAKE RECOMMENDATIONS ON NEW IDEAS OR OUT OF THE BOX THINKING – I WOULD RECOMMEND YANA IN ANYTHING SHE DOES AS SHE WILL GIVE IT 200% EVERY TIME."



- Shelley Fuller
Former Digital Marketing Director,
Progressive Enterprises



"YANA WAS IN CHARGE OF OUR DIGITAL AND TRADITIONAL MARKETING FOR OUR PROFESSIONAL THEATRE COMPANY FOR CHILDREN FOR NEARLY TWO YEARS. AS WELL AS COMING UP WITH MANY MEANINGFUL IDEAS, SHE ALSO GUIDED OUR NEW WEBSITE UPGRADE AND REDESIGN AND INTRODUCED OUR THEATRE TO A RANGE OF SOCIAL MEDIA PLATFORMS."



- Tim Bray
Tim Bray Productions
(Auckland’s leading theatre for children)


be it one-off consultations, ideas generation, potential contracts
or collaborations, please get in touch.


YANAKRS@GMAIL.COM


+64224387806





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Photo by Sasha Stejko
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